3 Common Myths about Direct Mail Marketing Busted The rapid development of digital marketing has given rise to a widely held misconception that print media marketing is dead and redundant. You will see digital marketing gurus particularly projecting the myth that...
Reasons Why Businesses Should Use AU Direct Mail for Customer Retention Customer retention refers to a series of actions a business takes and a combination of strategies it adopts to keep its existing customers coming back. An effective customer retention process...
Why you should use QR Codes in Direct Mail Marketing Direct mail has always been a better cut through than digital marketing to reach different audiences and grab their attention. And, QR Codes offer a great way to bridge the gap between the digital world and the...
How To Run A Direct Mail Campaign Direct mail uses a variety of marketing strategies, like Brochures, Leaflets, Catalogues, Postcards and sales letters. Personalised and un-personalised promotional printed items to target your audience using bulk mail. There are...
Direct Mail. Does it really work in a Social Media world? In a world of online streaming, email bursts and pop up adds, there is a lot of competition for your customers time and attention. Our lives are filled with adds being pushed on hundreds of online platforms...
Discover the H-Uv Press and learn why it matters to all of us. Why does it matter? Global warming is something that should be of concern to all businesses. We at Alpha Mail have been investing significant resources seeking climate friendly solutions to meet both our...